The brand value is influenced by many factors such as:
∙ Growth potential and scalability,
∙ Financial performance,
∙ Team (number of employees, tasks, etc.),
∙ Streamlined processes,
∙ Product source and business model,
∙ Debt load,
∙ Brand value,
∙ Tangible assets,
∙ Product quality,
∙ Level of brand development on marketplaces,
∙ Sales channels, etc.